Measure and improve

4 conversations to explore

1. Episode 26

   Does Your Prospecting Math Support the Revenue Goal?

   With Todd Twete, Fractional VP of Sales/CRO at Sales Xceleration

   Todd Twete works backward through funnel conversions and multichannel touches to test whether revenue expectations match the activity plan.

   Topics: Sales metrics · Email · LinkedIn · Follow-up

2. Episode 13

   Use Activity Data to Set a Realistic Daily Sales Plan

   With Dan Stalp, President at Sandler Training Overland Park Kansas City

   Dan Stalp explains simple tracking, efficiency ratios, and coaching that make prospecting data useful rather than a reporting burden.

   Topics: Sales metrics · Coaching · Prospecting consistency · CRM and workflow

3. Episode 2

   Measure the Conversations Behind Your Activity Counts

   With Tim Bryson, Business Growth Accelerator at Sandler

   Tim Bryson connects meaningful conversations and conversion data to the behavior, attitude, and technique behind prospecting results.

   Topics: Sales metrics · Cold calling · Coaching

4. Episode 1

   Does Your Pipeline Need More Activity—or a Different Approach?

   With Erik Meier, Founder and CEO at EAM Consulting Group

   Erik Meier explains how to diagnose a weak funnel through activity, skill, and targeting before asking sellers to do more.

   Topics: Sales metrics · Coaching · ICP